Ans: Promoter is a person who undertakes the process of promotion of a company. And who takes the necessary steps to accomplish that purpose.
The steps are:
A. Identification of Business Opportunity
The opportunity could be in the form of developing a new product or service, making a product available through a new channel, or any other investment opportunity.
The technical and economic feasibility of the opportunity is next assessed.
B. Feasibility Studies
Converting all potential business ideas into actual projects may not be viable or lucrative. As a result, the promoters do extensive feasibility assessments.
The feasibility studies listed below may be carried out:
Technical Feasibility: An excellent idea may be technically impossible to implement. It could be due to a lack of readily available raw materials like material, labour, location, infrastructure, or technology.
Financial Viability: Every company activity necessitates the use of capital. The promoters must calculate the amount of money needed to pursue the recognised business idea. If money cannot be secured, the project must be abandoned.
Economic Feasibility: The project might be technically and financially possible, but it may have a slim possibility of being profitable. Hence this step focuses on the cost-benefit analysis of the company to find out its future viability.
Technical Feasibility: An excellent idea may be technically impossible to implement. It could be due to a lack of readily available raw materials like material, labour, location, infrastructure, or technology.
Financial Viability: Every company activity necessitates the use of capital. The promoters must calculate the amount of money needed to pursue the recognised business idea. If money cannot be secured, the project must be abandoned.
Economic Feasibility: The project might be technically and financially possible, but it may have a slim possibility of being profitable. Hence this step focuses on the cost-benefit analysis of the company to find out its future viability.
C. Name Approval
The promoters must choose a name for the company and file an application for approval to the registrar of companies in the state where the firm's registered office will be located.
If the proposed name has been rejected, an alternate name may be accepted.
In the application to the Registrar of Companies, three names are submitted in priority order.
D. Fixing up Signatories to the Memorandum of Association:
The members who will sign the proposed company's Memorandum of Association must be decided by the promoters.
Those who sign the memorandum are also the company's first directors.
Their signed consent to serve as Directors and to purchase the company's qualification shares is required.
E. Appointment of Professionals:
F. Preparation of Necessary Documents:
The promoter takes measures to prepare necessary legal documents that must be submitted to the Registrar of Companies for the company to be registered under the law.
The Memorandum of Association, Articles of Association, and Consent of Directors are the documents required.